Speaking to The Canadian Press, Dr. Ann Pegoraro, Lang Chair in Sport Management and professor in the Gordon S. Lang School of Business and Economics, discussed how brands capitalized on the Blue Jays’ World Series run.
Speaking to The Canadian Press, Dr. Ann Pegoraro, Lang Chair in Sport Management and professor in the Gordon S. Lang School of Business and Economics, discussed how brands capitalized on the Blue Jays’ World Series run.